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Free Business Tools
Useful marketing tools built around your numbers, not someone else's benchmark.
Calculate lead economics, plan an ad budget, estimate website conversion lift, review a Search Console export, or score your lead path. Every result is ungated and transparent.
Built for real decisions
No email wall. No invented score from a URL. No hidden industry assumptions. You control the inputs and can see what the result means.
Choose Your Starting Point
Seven tools for the decisions business owners make before they spend.
Start with the question closest to the business problem. You can change every example input and compare as many scenarios as you need.
Free tool
Wedding Venue Ad Budget Calculator
Work backward from target bookings using your venue's average booking value, margin, inquiry-to-tour rate, tour-to-booking rate, landing-page conversion rate, and click cost.
Open the toolFree tool
Marketing ROI Calculator
See what your current marketing spend may be producing after lead volume, close rate, customer value, and gross margin are considered together.
Open the toolFree tool
Google Ads Budget Calculator
Work backward from the number of leads you want using your expected click cost, landing-page conversion rate, close rate, customer value, and margin.
Open the toolFree tool
Lead Value Calculator
Put an economic value on a qualified inquiry so SEO, advertising, referral, and website decisions can be compared with the same business math.
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Website Lead Readiness Score
Use a guided self-assessment to find the gaps most likely to make a good prospect hesitate, leave, or contact a competitor.
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Website Conversion Lift Calculator
Use your current traffic, leads, close rate, customer value, and margin to see what a better website conversion rate could mean for the business.
Open the toolFree tool
Search Console Opportunity Finder
Turn a Search Console export into a ranked, downloadable action list without invented search volume, third-party estimates, or sending the file to a server.
Open the toolTransparent math
Every estimate starts with visible assumptions.
Change the inputs, inspect the formula notes, and compare conservative and ambitious scenarios without a black-box score.
Human next step
Use the result to ask a better question.
If the numbers reveal a real opportunity, bring the result to a direct strategy conversation and we can pressure-test what should happen next.